See-Earth.com Case Study

Quick Overview

Developed corporate image and branding while heading up all marketing efforts.

Challenges

High search engine placement. (Search Engine Optimization)
Branding, clean and credible.
Increase online presence for further client communications
Create various marketing print materials.

Solutions

For branding I developed a clean interface with subtle curves and overlaid it with native Costa Rican plants and animals. This theme will be further utilized in all film and paper based marketing. http://www.sea-earth.com

To increase communications I produced a video for each specific event they offer.

Targeting Google as a primary search engine, Invested in Google's AdWords and optimized content around specific keywords that are use most frequently in the industry. Used an extensive campaign for distribution of various marketing materials such as flyers, brochures, and stickers to increase initial awareness and popularity.

Development of a "select your tour" ecommerce and booking system to handle and track customer reservations to coordinate custom tour packages.

Created stickers, and flyers, business cards.

Flyer front

Flyer back

Sticker

Business card front

Business card back

Results

Increased business significantly, new marketing materials and strategies are constantly implemented.